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Ind Swift

Ind Swift, CPhI, Paris, France, 2010
Ind Swift, CPhI, Paris, France, 2010

Established in 1995, Ind-Swift has fast evolved towards a business model that is focused on deep-rooted domestic presence and leveraged on high-value mature regulated markets along with considerable growth in emerging markets. With manufacturing sites at 6 different locations across India and an independent State-of-the-Art R&D Centre, the Group has embarked upon a journey to establish itself as reliable partner in the Global Pharmaceutical Industry. In house capabilities for Development of APIs, Finished Dosage forms, Non-Infringing Process & World Class facilities for Contract Manufacturing are the inherent strengths of Ind-Swift.

At CPhI France held in Paris 2010 for Ind-Swift; we crafted a 2 side open stall measuring 15m x 6m composed of 2 meeting rooms, 1 pantry, 1 reception desk, 2 lounge sittings and 4 open sitting areas; strategically designed to facilitate optimum space utilization and an uncluttered elegance. A well lit stall with diffuse lighting, suitably placed sofas and chairs; collectively added eloquence and enhanced the stall.

The major highlight of the stall was an abstract pattern on vinyl was spread throughout the stall extending from the floor to the ceiling, aptly complemented by a molecular structure made of disposable material which readily grabbed eyeballs. The 3D logo placed on fascia, few frontlit posters and a backlit poster, 1 plasma screen for a visual display; lead to noticeable branding!