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Ind Swift

Ind Swift, CPhI India, Mumbai, 2011
Ind Swift, CPhI India, Mumbai, 2011
Ind Swift, CPhI India, Mumbai, 2011

Established in 1995, Ind-Swift has fast evolved towards a business model that is focused on deep-rooted domestic presence and leveraged on high-value mature regulated markets along with considerable growth in emerging markets. With manufacturing sites at 6 different locations across India and an independent State-of-the-Art R&D Centre, the Group has embarked upon a journey to establish itself as reliable partner in the Global Pharmaceutical Industry. In house capabilities for Development of APIs, Finished Dosage forms, Non-Infringing Process & World Class facilities for Contract Manufacturing are the inherent strengths of Ind-Swift.

For Ind-Swift, team Black Pepper crafted a 12m x6m stall at CPhI India – Mumbai 2011. The stall was uniquely designed where it grabbed eyeballs with the visibly huge disk-like structures, placed one on top of the other in a haphazard manner, in an ascending order based on its size. These circular structures depicted the company profile in an interesting manner, with lights placed on the ceiling from where the focus was directed on the structure below.

The diffused lighting in the ceiling created a classic aroma throughout the stall which encompassed of a reception, 1 bar counter, 1 pantry, 4 open discussion areas and 2 lounge areas. The stall facilitated optimum space utilization and was absolutely uncluttered with easy movement for visitors and a minimalistic furniture range. The stall had a subtle appearance and managed to initiate admiration.

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