For over four decades, Kalpataru Group has led the real estate industry in Mumbai. Combining path breaking innovation, with outstanding design and superior execution, it has defined the Mumbai skyline. Along the way, it has also shaped lives of its citizens and created enviable, award winning addresses. From constructing innovative buildings to developing futuristic infrastructure, Kalpataru Group has developed more than 80 landmarks till date.
At the MCHI – Mumbai 2013, we created a 15m x 10m stall for the client, enhanced with an entire wall that was texture painted and adorned with MDF cutouts placed to reveal information with regard of their major upcoming and ongoing projects. Branding was highlighted due to 2 prominent 3D backlit logos placed aptly, to grab eyeballs from far.
The plush décor and elegant white furniture added eloquence to the minimalism of the stall. Lighting was given a priority to beautify the ambience; with well lit decorative lamps in white and an elevated carpeted flooring that complemented the entire setting. The stall comprised of 6 plasma screens for upcoming projects and their visual representation; 1 reception, 6 standing tables and 3 sitting tables.
