Mylan’s history, mission and values tell the story of who they are as a company. They began more than 50 years ago as a pharmaceutical distributor, providing products to customers in rural communities. Today, they’re one of the world’s leading pharmaceutical companies, with a significant and growing presence in India. They sell our products in approximately 165 countries and territories and are working together around the world to provide 7 billion people access to high quality medicine.
For Mylan Matrix we created a stall at CPhI Worldwide - Madrid 2009, measuring 15.5m x 8m. It was a uniquely designed 'C' shaped mezzanine stall consisting of 2 meeting rooms and 1 open sitting on the mezzanine. The major highlight of the stall were the 20 frontlit posters demonstrating detailed information about the company and its products. The stall was spacious enough to facilitate easy movement with sufficient space for the passersby to look around.
Huge discussion areas, a reception, a bar counter, a pantry and 4 meeting rooms on the ground level were all done strategically to give the stall the required space and elegance that it needed. The stall was much appreciated in terms of design as well as impeccable execution and managed to initiate admiration.
